Jewish Business News: BlueGreen Launches Net Blue

BlueGreen Water Technologies, an Israeli startup advancing green tech, launched its Net Blue, the first deep water, nature-based climate solution for atmospheric carbon removal that is regulatory approved, scientifically validated and now – verifiable by industry standards.

The Net Blue methodology is the first of its kind in the world to eliminate harmful algal blooms and sequester carbon dioxide (CO2) in fresh water bodies.

Israel is at the forefront of green technology development. Yes, people mostly think of high-tech and defense when thinking of Startup Nation Israel. But BlueGreen is one of many companies from Israel helping to clean the environment and solve water shortage problems.

For example, Watergen is an Israeli company specializing in generating water from the air. Watergen’s technology extracts water from the air by enabling the air to move fast into the patented Genius system in a significantly short time, ensuring greater efficiency and thus using less energy.

“Net Blue taps up to approximately 115 gigatons of potential offsets in water bodies worldwide, with the aim of redefining the targets in the fight against climate change from Net Zero to Net Negative, to stop and even reverse the effects of global warming,” said Eyal Harel, CEO, BlueGreen. “Generating super carbon credits at scale by means of remediating harmful algal blooms encapsulates the power of water as the world’s greatest natural carbon sink, combined with environmental, humanitarian, and economic benefits that come with clean water.”

“Our vast oceans, coastal ecosystems, and lakes are the most powerful natural carbon sinks on the planet and serve as a new frontier in carbon removal. By cleaning up water bodies and ridding them of toxic algal blooms, we can remove gigatons of sequestered atmospheric carbon,” said Moshe Harel, CSO, BlueGreen. “We are excited to be playing a role in reducing greenhouse gas emissions and addressing the climate crisis.”

Founded in 2014, BlueGreen deploys its technologies across multiple continents to aid the fight against climate change while improving water quality and availability and restoring the health and biodiversity of aquatic ecosystems. BlueGreen’s carbon removal technology is immediately deployable, economical, and scalable and does not require energy-intensive carbon capture machinery. The company has already removed an estimated 3.3 million tons of carbon from the atmosphere.

“Climate change and the nutrient-induced increase in phytoplankton productivity caused by current agricultural and wastewater treatment practices pose a significant risk to water bodies globally. This methodology opens a new opportunity to treat harmful algae blooms that threaten communities and freshwater species,” said Mike Davies, CEO, Social Carbon Foundation.

The rapid growth of cyanobacteria produces toxic blooms that can harm people, pets, and wildlife, and damage livelihoods and local economies.

“When all of that carbon-rich toxic algal biomass is treated and killed, it sinks to the bottom of the water body along with the carbon it has sequestered,” said Eyal Harel. “That carbon remains locked away in the sediment for millions of years. The removal of a bloom and the carbon within allows beneficial, non toxic species to retake the ecological niche, reestablish biodiversity, and reactivate the natural carbon pump that is intrinsic to their subsistence.”

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